Your story deserves to be chewed on. Don't settle for 10 seconds in Tik-Tok
We've made thousands of videos. A huge pile of ads. Some important 'films' and a couple dozen series. The projects that worked best to change the way people think always had one thing in common. They were coupled with a book.
Sesame Street was designed to increase the literacy of inner-city toddlers, and it worked. Kids who watch Sesame Street are about 5% better off academically than those who don't. Soul City was designed to reduce HIV/AIDS in South Africa way back in 1992, and it has worked too. Wonderfully. The Barbie movie was designed to gently dismantle misogyny and that worked, right? Stunningly well.
Join us on our weekly mission to tap the hidden power stories hold to dismantel inequalities in South Africa.
